The opportunities for branding sports stadia
June 13, 2018
Will Bunn, national account manager and a specialist in sports branding, explores the opportunities branding and refurbishment solutions provide marketing and facilities teams looking after sports venues.
Sports stadia have vast amounts of blank space in areas used by fans to get them around the stadium, link them to the amenities, concessions, and to get them to their seats. More often than not, these walls are uninspiring block work and concrete columns. Perhaps the image below is a familiar sight to you?